Pinduoduo: Empowering farmers with an e-commerce platform

A case study on how Pinduoduo's dedicated portal has helped farmers during the Covid-19 outbreak.

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Bibliographic Details
Main Authors:	LIANG, Hao, CHEAH, Sin Mei
Format:	text
Language:	English
Published:	Institutional Knowledge at Singapore Management University 2020
Subjects:	Social responsibility Shared value Community development E-Commerce Innovation Technology China Agribusiness Asian Studies
Online Access:	https://ink.library.smu.edu.sg/lkcsb_research/6984 https://ink.library.smu.edu.sg/context/lkcsb_research/article/7983/viewcontent/8_AMI14_PinDuoDuo.pdf
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Institution:	Singapore Management University
Language:	English

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