Dark social influencer engagement in brand communication

Dark social influencer engagement in brand communication

Saved in:
Bibliographic Details
Main Authors: LIM, Jason Shi-yang, YEO, Claresta Si Ya, LEOW, Weihui, NG, Xian Hui, PANG, A.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2022
Subjects:
Business and Corporate Communications
Social Media
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/7432
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Singapore Management University
Language: English

Internet

https://ink.library.smu.edu.sg/lkcsb_research/7432

Similar Items