Bridging the data divide between practitioners and academics: Approaches to collaborating better to leverage each other's resources
Purpose: Organizations (data gatherers in the context) drown in data while at the same time seeking managerially relevant insights. Academics (data hunters) have to deal with decreasing respondent participation and escalating costs of data collection while at the same time seeking to increase the ma...
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| Main Authors: | , , , , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
2019
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/7574 https://ink.library.smu.edu.sg/context/lkcsb_research/article/8573/viewcontent/BridgeGap_Resources_av_cc_by_nc.pdf |
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| Institution: | Singapore Management University |
| Language: | English |