Public realtions in the social media age

Instead of communicating through the media, PR professionals now have to engage across the spectrum because “everybody now matters"

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Bibliographic Details
Main Author: Singapore Management University
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2016
Subjects:
Online Access:https://ink.library.smu.edu.sg/pers/138
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1138&context=pers
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Institution: Singapore Management University
Language: English
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spelling sg-smu-ink.pers-11382017-03-02T08:22:41Z Public realtions in the social media age Singapore Management University Instead of communicating through the media, PR professionals now have to engage across the spectrum because “everybody now matters" 2016-09-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/pers/138 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1138&context=pers http://creativecommons.org/licenses/by-nc-nd/4.0/ Perspectives@SMU eng Institutional Knowledge at Singapore Management University Public Relations and Advertising Social Media
institution Singapore Management University
building SMU Libraries
country Singapore
collection InK@SMU
language English
topic Public Relations and Advertising
Social Media
spellingShingle Public Relations and Advertising
Social Media
Singapore Management University
Public realtions in the social media age
description Instead of communicating through the media, PR professionals now have to engage across the spectrum because “everybody now matters"
format text
author Singapore Management University
author_facet Singapore Management University
author_sort Singapore Management University
title Public realtions in the social media age
title_short Public realtions in the social media age
title_full Public realtions in the social media age
title_fullStr Public realtions in the social media age
title_full_unstemmed Public realtions in the social media age
title_sort public realtions in the social media age
publisher Institutional Knowledge at Singapore Management University
publishDate 2016
url https://ink.library.smu.edu.sg/pers/138
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1138&context=pers
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