Virality and susceptibility in information diffusions

Virality and susceptibility in information diffusions

Viral diffusion allows a piece of information to widely and quickly spread within the network of users through word-ofmouth. In this paper, we study the problem of modeling both item and user factors that contribute to viral diffusion in Twitter network. We identify three behaviorial factors, namely...

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Bibliographic Details
Main Authors: HOANG, Tuan-Anh, LIM, Ee Peng
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2012
Subjects:
Viral diffusion
Diffusion related factors
Twitter network
Databases and Information Systems
Numerical Analysis and Scientific Computing
Online Access:https://ink.library.smu.edu.sg/sis_research/1546
https://ink.library.smu.edu.sg/context/sis_research/article/2545/viewcontent/C11___Virality_and_Susceptibility_in_Information_Diffusions__ICWSM12___Jun12.pdf
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Institution: Singapore Management University
Language: English

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https://ink.library.smu.edu.sg/sis_research/1546
https://ink.library.smu.edu.sg/context/sis_research/article/2545/viewcontent/C11___Virality_and_Susceptibility_in_Information_Diffusions__ICWSM12___Jun12.pdf

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