Competition between Software-as-a-Service Vendors
We propose a model of software-as-a-service (SaaS) in a competitive marketplace that brings clarity to the choices that competing vendors must make for pricing and quality strategy. We focus on several features of SaaS competition, including differences in vendor offerings, incomplete information on...
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Main Authors: | MA, Dan, KAUFFMAN, Robert John |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2014
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Online Access: | https://ink.library.smu.edu.sg/sis_research/2440 https://ink.library.smu.edu.sg/context/sis_research/article/3440/viewcontent/06857369.pdf |
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Institution: | Singapore Management University |
Language: | English |
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