They all seem good, but which one fits me? Reducing fit uncertainty for digital entertainment goods
Faster Internet connections and advanced streaming technologies have boosted the consumption of digital entertainment content. Nonetheless, many content providers are still struggling to differentiate their services and sell their offerings in the market, due to the large number of options available...
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| Format: | text |
| Language: | English |
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Institutional Knowledge at Singapore Management University
2017
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| Online Access: | https://ink.library.smu.edu.sg/sis_research/3963 https://ink.library.smu.edu.sg/context/sis_research/article/4965/viewcontent/PTC17_Tue_YS1_Paper_Hoang.pdf |
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| Institution: | Singapore Management University |
| Language: | English |