The link between people's social perceptions of cultivated meat eaters and their acceptance of cultivated meat

• Main Authors: DAI, Xiaoyu, LEUNG, Angela K. Y., CHONG, Mark
• Format: text
• Language: English
• Published: Institutional Knowledge at Singapore Management University 2024
• Subjects: Conventional meat; cultivated meat; dietary choices; social perceptions; Singapore; Applied Behavior Analysis; Business and Corporate Communications; Health Communication; Social Psychology
• Online Access: https://ink.library.smu.edu.sg/soss_research/3937; https://ink.library.smu.edu.sg/context/soss_research/article/5195/viewcontent/LinkSocialPerceptionCultivated_av.pdf
• Institution: Singapore Management University

Low consumer acceptance emerges as one important barrier to the introduction of cultivated meat, a novel food which offers an opportunity for more sustainable and ethical meat production. Due to the motives for impression management and self-esteem, one factor that could contribute to people's...