Building a Taxonomy for Thai-Chinese Brand Name Translation of Snack Foods
© 2020 IEEE. It is common practice for foreign products to carry both an original brand name and a translated name when entering into Chinese market. Previous researchers tend to capture knowledge from professional expert to develop the translation strategies for companies. This study is mainly conc...
Saved in:
| Main Authors: | , , |
|---|---|
| 格式: | Conference Proceeding |
| 出版: |
2020
|
| 主題: | |
| 在線閱讀: | https://www.scopus.com/inward/record.uri?partnerID=HzOxMe3b&scp=85085603670&origin=inward http://cmuir.cmu.ac.th/jspui/handle/6653943832/70140 |
| 標簽: |
添加標簽
沒有標簽, 成為第一個標記此記錄!
|