Network externalities and spillovers in the email client software.
This paper analyzes adoption decisions of email client software with the focus on network externalities, spillovers, and firms’ strategies. Survey data are used to test the existence of network externalities and spillovers by studying the claimed reasons for adoption. Based on the GVU WWW User Su...
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| Format: | Article |
| Language: | English |
| Published: |
2014
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| Online Access: | https://repository.li.mahidol.ac.th/handle/123456789/9954 |
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| Institution: | Mahidol University |
| Language: | English |