PROPOSED BUSINESS STRATEGY FOR GARUDAMILES ON DEVELOPING AIRLINE LOYALTY BUSINESS IN INDONESIA
The aviation business in Indonesia has grown aggressively in the past 12 years. The domestic market has more than tripled since 2005. This condition has lead Indonesia grouped with the US, China, India and Japan as the 5 countries with the largest domestic aviation market in the world. Where Indones...
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/35486 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |