CONSUMERSâ PREFERENCE ON TRANSPORTATION MODE FOR SHORT DISTANCE TRAVEL
As the demand of mobilization increases, people invent new transportation mode which is called online transportation. Nowadays, a lot of companies from different industries use loyalty program in their effort to maintain a relationship with customers and increase customer loyalty. Loyalty program is...
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| Format: | Final Project |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/41104 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |
