HOW SOCIAL MEDIA MARKETING AFFECT BRAND AWARENESS ON THE E-COMMERCE INDUSTRY IN INDONESIA
With both a population of 269 million inhabitants and listed fourth in the world's most populous country, the internet actually penetrates just half of Indonesia's population. These circumstances, nevertheless, are seen as a golden opportunity for e-commerce companies because it holds a...
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Format: | Final Project |
Language: | Indonesia |
Online Access: | https://digilib.itb.ac.id/gdl/view/50433 |
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Institution: | Institut Teknologi Bandung |
Language: | Indonesia |
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