PROPOSED INTEGRATED MARKETING COMMUNICATION STRATEGY FOR ELECTRONIC HOME APPLIANCES PRODUCT: STUDY OF SHARP ELECTRONICS INDONESIA

Indonesia is a country with a high population of total 267,538,016, it brings great influence to the economic growth with household consumption that is expended. Since the Covid-19 pandemic occurred, the level of household consumption has decreased and resulting to a negative growth in economic grow...

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主要作者: Mahesa Putra, Adam
格式: Theses
語言:Indonesia
在線閱讀:https://digilib.itb.ac.id/gdl/view/57616
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機構: Institut Teknologi Bandung
語言: Indonesia

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