PERSONA DEVELOPMENT FOR E-WALLET USERS IN INDONESIA USING CLUSTER ANALYSIS
Since 2016, e-wallet usage has been one of the cashless technologies for payment purposes that increased significantly in Indonesia. Most possibly due to the COVID19 pandemic, e-wallet adoption has been boosted to promote contactless payment for the sake of health protocols. E-wallet also play the r...
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| Main Author: | |
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| Format: | Theses |
| Language: | Indonesia |
| Online Access: | https://digilib.itb.ac.id/gdl/view/65617 |
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| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |