PROPOSED SOCIAL MEDIA STRATEGY FOR NEW LINE PRODUCT IN BRAND (STUDY CASE : NVNA GLOW)
NVNA Glow is the latest product line issued by NVNA which focuses on bath gloves using premium materials, namely silk, which is made of 100% plant-based silk yarn. The business started in January 2018, but for NVNA Glow began to market its products on October 19, 2020, using social media and online...
Saved in:
| Main Author: | |
|---|---|
| Format: | Theses |
| Language: | Indonesia |
| Subjects: | |
| Online Access: | https://digilib.itb.ac.id/gdl/view/67810 |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
| Institution: | Institut Teknologi Bandung |
| Language: | Indonesia |