MITRA BUKALAPAK STRATEGY TO BE SUSTAINABLE THROUGH FINANCIAL SERVICES PRODUCT

Mitra Bukalapak established in 2017 as the subsidiary of Bukalapak. Mitra Bukalapak is a B2B platform that digitalises 13.1 million Warung or Kiosk to be able to sell physical, virtual, financial, and logistic products. Overall Mitra Bukalapak product has the majority of market share in the offli...

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Bibliographic Details
Main Author: Isnain Al Rizqi, Muhammad
Format: Theses
Language:Indonesia
Online Access:https://digilib.itb.ac.id/gdl/view/71683
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Institution: Institut Teknologi Bandung
Language: Indonesia

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