ANALISIS IMPLEMENTASI CUSTOMER RELATIONSHIP MANAGEMENT (CRM) STUDI PADA PT VIVASTOR TECHNO LOGICA SEBAGAI PENGEMBANG APLIKASI LUMBUNG GEOAPPLIANCE

The research was motivated by the lack of customer loyalty and there are complaints from customers to PT Vivastor Techno Logica. So the company needs to create a program in which to solve the above problems. Customer Relationship Management ( CRM ) is the selected program to increase customer satisf...

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Bibliographic Details
Main Authors: , I Gusti Ayu Arida Dewi, , Dr. Iin Mayasari, MM., M.Si
Format: Theses and Dissertations NonPeerReviewed
Published: [Yogyakarta] : Universitas Gadjah Mada 2014
Subjects:
ETD
Online Access:https://repository.ugm.ac.id/133525/
http://etd.ugm.ac.id/index.php?mod=penelitian_detail&sub=PenelitianDetail&act=view&typ=html&buku_id=74225
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Institution: Universitas Gadjah Mada

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