Constructing Kansei Database Using Conjoint Analysis To assist Product Development of Fashion Bag Design Based On Consumer's Image

In the case of fashion product, the consumer's image is very important as the decisive factor in the development of product design. Kansei engineering, as a kind of human ergonomic technology provides an effective approach to address image issues. The object in this research is natural fashion...

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Bibliographic Details
Main Author: Perpustakaan UGM, i-lib
Format: Article NonPeerReviewed
Published: [Yogyakarta] : Universitas Gadjah Mada 2005
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Online Access:https://repository.ugm.ac.id/23288/
http://i-lib.ugm.ac.id/jurnal/download.php?dataId=6232
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Institution: Universitas Gadjah Mada

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