Impact of Public Transport’s Ticket Service Quality on Customers’Behavioral Intention: A Case of Bus Rapid Transit (BRT) Line 1 (Kim Ma - Yen Nghia) in Hanoi City, Vietnam
To understand and explain the relationship among service quality of ticketing system in BRT Line 1, customer satisfaction as well as customer behavioral intentions to repurchase, recommend and say positively about this service. To inspect the impact of Customer satisfaction on the relationship betwe...
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Format: | Theses |
Language: | English |
Published: |
2020
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Online Access: | http://repository.vnu.edu.vn/handle/VNU_123/70354 |
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Institution: | Vietnam National University, Hanoi |
Language: | English |
Summary: | To understand and explain the relationship among service quality of ticketing system in BRT Line 1, customer satisfaction as well as customer behavioral intentions to repurchase, recommend and say positively about this service. To inspect the impact of Customer satisfaction on the relationship between Service Quality and Behavioral Intention in both meditating and moderating roles. |
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