Project’s name: factors affecting customer trust in Vietnam ecommerce

In the era of Internet and information technology, online transaction has become more and more popular to customers thanks to its convenience, speed and wide range of choices. To maintain their competitiveness and profitability, online vendors should invest more resources to build customer trust by...

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Bibliographic Details
Main Author: Nguyen, Ngoc An
Other Authors: Nham, Phong Tuan
Format: Final Year Project
Language:English
Published: H. : ĐHQGHN 2020
Subjects:
Online Access:http://repository.vnu.edu.vn/handle/VNU_123/98276
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Institution: Vietnam National University, Hanoi
Language: English