An Advertising campaign for Tupperware Philippines, Inc.

The group is proposing an advertising campaign for Tupperware Philippines, Inc. Specifically, a freshness campaign that will reinforce consumer perception that Tupperware is the highest quality plastic storage and serving product. In addition, another objective of the advertising campaign is to cont...

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Bibliographic Details
Main Authors: Castelo, Maribini, Paderna, Mary Ann, Sioson, Ronald, Uy, Rosemarie
Format: text
Language:English
Published: Animo Repository 1991
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/16824
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Institution: De La Salle University
Language: English

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