A Research study on the consumer attitudes towards Uratex mattresses

This study aims to discover the various attitudes of the target market as a whole of Uratex Philippines for its best selling foam mattress-the Uratex foam mattress. The proponents of this study have done the necessary research in the hopes that this could aid the company in using the marketing conce...

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Bibliographic Details
Main Authors: De Guzman, Carolina I., Espiritu, Ma. Erica R., Fortich, Angelica P., Tan, Robert B.
Format: text
Language:English
Published: Animo Repository 1997
Online Access:https://animorepository.dlsu.edu.ph/etd_bachelors/16878
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Institution: De La Salle University
Language: English

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