An integrated marketing communications campaign for Canon
Canon is a Japanese multi-national imaging company that manufactures input and output devices. The company established itself as a market leader in the camera industry for several years here in the Philippines. In 2007, Canon Marketing Philippines celebrated their 10th anniversary and launched the c...
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2012
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etd_bachelors/18029 |
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| Institution: | De La Salle University |
| Language: | English |