A proposed marketing plan for Yellow Cab Pizza Co.: Governor Forbes, Katipunan and Morayta
Yellow Cab Pizza Co. is a quick casual restaurant offering authentic New York tasting pizza. Consumers perceive the brand as high-end and premium. Despite the quality and taste, the consumers only eat at Yellow Cab during special occasions. This marketing plan is specifically made for Yellow Cab Piz...
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2010
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etd_bachelors/18033 |
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| Institution: | De La Salle University |
| Language: | English |