An integrated marketing communications campaign on Baguio Burnham Suites
Baguio City remains a major Philippines tourist destinations north of Manila despite socio-economic status quo and recent ecological setbacks. Hence, the prospects of hotel occupancy is burgeoning especially during summer breaks and Christmas vacations, giving the brand Baguio Burnham Suites the opp...
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| Main Author: | |
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| Format: | text |
| Language: | English |
| Published: |
Animo Repository
2010
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| Subjects: | |
| Online Access: | https://animorepository.dlsu.edu.ph/etd_masteral/4398 |
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| Institution: | De La Salle University |
| Language: | English |