An integrated marketing communications campaign for Vessell

Nowadays, eCommerce plays a vital role in all types of businesses whether B2B or B2C. With the ever fast-changing world, technology made a strong impact through the promising claims and features of digitalization. For eCommerce, it breaks the limitation of having a physical store to the only key are...

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Bibliographic Details
Main Author: Cerezo, Krizsa Michaela L.
Format: text
Language:English
Published: Animo Repository 2023
Subjects:
Online Access:https://animorepository.dlsu.edu.ph/etdm_market/91
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Institution: De La Salle University
Language: English