Compulsive buying : an improvement to Mowen & Spears' hierarchal approach.
Borrowing from Mowen and Spears’ (1999) hierarchal approach model to understanding the underlying psychological factors influencing compulsive buying, we will try to add to the existing knowledge by improving on the model. By extending the existing Mowen and Spears’ (1999) model, we hope to provid...
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sg-ntu-dr.10356-107852023-05-19T06:24:05Z Compulsive buying : an improvement to Mowen & Spears' hierarchal approach. Chan, Hui Wen. Chua, Chin Yeh. Lee, Wei Ting. Kennedy, Jeffrey Cameron Nanyang Business School DRNTU::Business::Marketing::Consumer behavior Borrowing from Mowen and Spears’ (1999) hierarchal approach model to understanding the underlying psychological factors influencing compulsive buying, we will try to add to the existing knowledge by improving on the model. By extending the existing Mowen and Spears’ (1999) model, we hope to provide insights which would useful to the other researchers and the society in dealing and mitigating the negative effects, such as financial difficulty and distress to the compulsive buyer and family, brought about by compulsive buying. 2008-09-24T07:47:30Z 2008-09-24T07:47:30Z 2008 2008 Final Year Project (FYP) http://hdl.handle.net/10356/10785 Nanyang Technological University application/pdf |
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DRNTU::Business::Marketing::Consumer behavior Chan, Hui Wen. Chua, Chin Yeh. Lee, Wei Ting. Compulsive buying : an improvement to Mowen & Spears' hierarchal approach. |
description |
Borrowing from Mowen and Spears’ (1999) hierarchal approach model to understanding the underlying psychological factors influencing compulsive buying, we will try to add to the existing knowledge by improving on the model.
By extending the existing Mowen and Spears’ (1999) model, we hope to provide insights which would useful to the other researchers and the society in dealing and mitigating the negative effects, such as financial difficulty and distress to the compulsive buyer and family, brought about by compulsive buying. |
author2 |
Kennedy, Jeffrey Cameron |
author_facet |
Kennedy, Jeffrey Cameron Chan, Hui Wen. Chua, Chin Yeh. Lee, Wei Ting. |
format |
Final Year Project |
author |
Chan, Hui Wen. Chua, Chin Yeh. Lee, Wei Ting. |
author_sort |
Chan, Hui Wen. |
title |
Compulsive buying : an improvement to Mowen & Spears' hierarchal approach. |
title_short |
Compulsive buying : an improvement to Mowen & Spears' hierarchal approach. |
title_full |
Compulsive buying : an improvement to Mowen & Spears' hierarchal approach. |
title_fullStr |
Compulsive buying : an improvement to Mowen & Spears' hierarchal approach. |
title_full_unstemmed |
Compulsive buying : an improvement to Mowen & Spears' hierarchal approach. |
title_sort |
compulsive buying : an improvement to mowen & spears' hierarchal approach. |
publishDate |
2008 |
url |
http://hdl.handle.net/10356/10785 |
_version_ |
1770565363489046528 |