Singaporean women's online buying behaviour.

This paper outlines the exploratory study of Signaporean women on the Internet. The profile of the Internet shopper, their attitudes, behaviour, preferences and the products that they have purchased, or showed preferenece to or not to purchase were uncovered. Comparisons between shopping behaviour o...

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Bibliographic Details
Main Authors:	Ong, Nicole Tai Tee., Wong, Poh Ching.
Other Authors:	Piron, Francis Maurice Valery
Format:	Final Year Project
Published:	2008
Subjects:	DRNTU::Business::Marketing::Consumer behavior
Online Access:	http://hdl.handle.net/10356/11275
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	Nanyang Technological University

id	sg-ntu-dr.10356-11275
record_format	dspace
spelling	sg-ntu-dr.10356-112752023-05-19T07:23:14Z Singaporean women's online buying behaviour. Ong, Nicole Tai Tee. Wong, Poh Ching. Piron, Francis Maurice Valery Nanyang Business School DRNTU::Business::Marketing::Consumer behavior This paper outlines the exploratory study of Signaporean women on the Internet. The profile of the Internet shopper, their attitudes, behaviour, preferences and the products that they have purchased, or showed preferenece to or not to purchase were uncovered. Comparisons between shopping behaviour online and offline were also made. 2008-09-24T07:53:05Z 2008-09-24T07:53:05Z 2001 2001 Final Year Project (FYP) http://hdl.handle.net/10356/11275 Nanyang Technological University application/pdf
institution	Nanyang Technological University
building	NTU Library
continent	Asia
country	Singapore Singapore
content_provider	NTU Library
collection	DR-NTU
topic	DRNTU::Business::Marketing::Consumer behavior
spellingShingle	DRNTU::Business::Marketing::Consumer behavior Ong, Nicole Tai Tee. Wong, Poh Ching. Singaporean women's online buying behaviour.
description	This paper outlines the exploratory study of Signaporean women on the Internet. The profile of the Internet shopper, their attitudes, behaviour, preferences and the products that they have purchased, or showed preferenece to or not to purchase were uncovered. Comparisons between shopping behaviour online and offline were also made.
author2	Piron, Francis Maurice Valery
author_facet	Piron, Francis Maurice Valery Ong, Nicole Tai Tee. Wong, Poh Ching.
format	Final Year Project
author	Ong, Nicole Tai Tee. Wong, Poh Ching.
author_sort	Ong, Nicole Tai Tee.
title	Singaporean women's online buying behaviour.
title_short	Singaporean women's online buying behaviour.
title_full	Singaporean women's online buying behaviour.
title_fullStr	Singaporean women's online buying behaviour.
title_full_unstemmed	Singaporean women's online buying behaviour.
title_sort	singaporean women's online buying behaviour.
publishDate	2008
url	http://hdl.handle.net/10356/11275
_version_	1772827322310721536

Singaporean women's online buying behaviour.

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