Bancassurance : a different perspective.

Bancassurance : a different perspective.

Our report aims to discuss the factors that influence local consumers' buying decision of bancassurance products. An analysis of differing views between consumers & banks and local & foreign banks are also being studied. Through these, we aim to suggest recommendations that could help b...

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Main Authors: Choong, Tze Shin@Chuang, Tze Shin., Goh, Gooi Ping., Pang, Seng Hui.
Other Authors: Lian, Robert Keng Heong
Format: Final Year Project
Published: 2008
Subjects:
DRNTU::Business::Finance::Insurance
Online Access:http://hdl.handle.net/10356/11486
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Institution: Nanyang Technological University
id sg-ntu-dr.10356-11486
record_format dspace
spelling sg-ntu-dr.10356-114862023-05-19T05:41:35Z Bancassurance : a different perspective. Choong, Tze Shin@Chuang, Tze Shin. Goh, Gooi Ping. Pang, Seng Hui. Lian, Robert Keng Heong Nanyang Business School DRNTU::Business::Finance::Insurance Our report aims to discuss the factors that influence local consumers' buying decision of bancassurance products. An analysis of differing views between consumers & banks and local & foreign banks are also being studied. Through these, we aim to suggest recommendations that could help banks in making bancassurance a respectable distribution channel of insurance in Singapore. 2008-09-24T07:55:43Z 2008-09-24T07:55:43Z 2001 2001 Final Year Project (FYP) http://hdl.handle.net/10356/11486 Nanyang Technological University application/pdf
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
topic DRNTU::Business::Finance::Insurance
spellingShingle DRNTU::Business::Finance::Insurance
Choong, Tze Shin@Chuang, Tze Shin.
Goh, Gooi Ping.
Pang, Seng Hui.
Bancassurance : a different perspective.
description Our report aims to discuss the factors that influence local consumers' buying decision of bancassurance products. An analysis of differing views between consumers & banks and local & foreign banks are also being studied. Through these, we aim to suggest recommendations that could help banks in making bancassurance a respectable distribution channel of insurance in Singapore.
author2 Lian, Robert Keng Heong
author_facet Lian, Robert Keng Heong
Choong, Tze Shin@Chuang, Tze Shin.
Goh, Gooi Ping.
Pang, Seng Hui.
format Final Year Project
author Choong, Tze Shin@Chuang, Tze Shin.
Goh, Gooi Ping.
Pang, Seng Hui.
author_sort Choong, Tze Shin@Chuang, Tze Shin.
title Bancassurance : a different perspective.
title_short Bancassurance : a different perspective.
title_full Bancassurance : a different perspective.
title_fullStr Bancassurance : a different perspective.
title_full_unstemmed Bancassurance : a different perspective.
title_sort bancassurance : a different perspective.
publishDate 2008
url http://hdl.handle.net/10356/11486
_version_ 1770564568186093568

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