Investigation of the influences on bank selection decisions of well-educated Singaporeans.
The main objective of this study was to develop a bank selection model using a sampling frame of local undergraduates and working graduates. Further investigations were made to establish if it was important for a bank to offer certain products when the bank selection process was taking place. An exp...
محفوظ في:
| المؤلفون الرئيسيون: | , , |
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| مؤلفون آخرون: | |
| التنسيق: | Final Year Project |
| منشور في: |
2008
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| الموضوعات: | |
| الوصول للمادة أونلاين: | http://hdl.handle.net/10356/11519 |
| الوسوم: |
إضافة وسم
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| المؤسسة: | Nanyang Technological University |