新加坡旅游翻译与翻译目的论 :以圣淘沙旅游景点英译汉翻译为例 = Tourism translation in Singapore and the skopos theory : a case study of English-Chinese translation for Sentosa's tourist attractions

旅游业乃新加坡维持国家经济以及国际形象的关键要素,而圣淘沙则为新加坡在最初发展旅游业时的一个重要景点。随着新加坡越来越重视翻译领域,新加坡旅游翻译作为旅游业及翻译的结合愈发值得关注。 本文希望通过搜集圣淘沙网络上以及实体的旅游宣传材料,再以翻译目的论(Skopos Theory)作为理论依据进行分析,来了解圣淘沙旅游翻译的特征。经过分析,本文发现淘沙旅游宣传材料的英译汉翻译所使用的策略灵活多样,翻译有将译文受众群以及文本的性质纳入考量,大致上符合翻译的目的。然而,个别译文中还是出现了汉语语言上的错误,素质人有进步空间。 此研究希望透过对圣淘沙旅游翻译的抽丝剥茧,能够让读者了解新加坡旅游翻译...

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Main Author: Teh, Siew Qi
Other Authors: Arista Kuo
Format: Final Year Project
Language:Chinese
Published: Nanyang Technological University 2021
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Online Access:https://hdl.handle.net/10356/147042
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spelling sg-ntu-dr.10356-1470422023-03-11T20:11:38Z 新加坡旅游翻译与翻译目的论 :以圣淘沙旅游景点英译汉翻译为例 = Tourism translation in Singapore and the skopos theory : a case study of English-Chinese translation for Sentosa's tourist attractions Teh, Siew Qi Arista Kuo School of Humanities sykuo@ntu.edu.sg Humanities::Language::Chinese 旅游业乃新加坡维持国家经济以及国际形象的关键要素,而圣淘沙则为新加坡在最初发展旅游业时的一个重要景点。随着新加坡越来越重视翻译领域,新加坡旅游翻译作为旅游业及翻译的结合愈发值得关注。 本文希望通过搜集圣淘沙网络上以及实体的旅游宣传材料,再以翻译目的论(Skopos Theory)作为理论依据进行分析,来了解圣淘沙旅游翻译的特征。经过分析,本文发现淘沙旅游宣传材料的英译汉翻译所使用的策略灵活多样,翻译有将译文受众群以及文本的性质纳入考量,大致上符合翻译的目的。然而,个别译文中还是出现了汉语语言上的错误,素质人有进步空间。 此研究希望透过对圣淘沙旅游翻译的抽丝剥茧,能够让读者了解新加坡旅游翻译的面貌,启发读者去关心本地翻译的相关课题。 Tourism is a major contributor to Singapore’s economy and global image, with Sentosa being one of the country’s earliest attempts at building the industry. As Singapore places increasing focus on the translation industry, greater attention should be given to Singapore’s tourism translation, as it is a combination of both tourism and translation. This study seeks to understand the traits of tourism translation in Sentosa through the collection and analysis of online and offline English-Chinese Tourism Promotional Materials (ECTPMs) , using the Skopos Theory, as a theoretical basis. Research findings reveals that tourism translation in Sentosa largely fulfils the Skopos of the tourism translation, with the flexible usage of translation techniques, and the consideration of the target audience and the nature of the text as key observations. However, translation errors are still present in some of the texts, proving that there is still room for improvement in terms of the translation quality. This study hopes that a close examination of the tourism translation in Sentosa can provide a glimpse towards understanding Singapore’s tourism translation, and may instill greater interest in the issues pertaining to Singapore’s translation. Bachelor of Arts in Chinese 2021-03-19T02:50:35Z 2021-03-19T02:50:35Z 2021 Final Year Project (FYP) Teh, S. Q. (2021). 新加坡旅游翻译与翻译目的论 :以圣淘沙旅游景点英译汉翻译为例 = Tourism translation in Singapore and the skopos theory : a case study of English-Chinese translation for Sentosa's tourist attractions. Final Year Project (FYP), Nanyang Technological University, Singapore. https://hdl.handle.net/10356/147042 https://hdl.handle.net/10356/147042 zh application/pdf Nanyang Technological University
institution Nanyang Technological University
building NTU Library
continent Asia
country Singapore
Singapore
content_provider NTU Library
collection DR-NTU
language Chinese
topic Humanities::Language::Chinese
spellingShingle Humanities::Language::Chinese
Teh, Siew Qi
新加坡旅游翻译与翻译目的论 :以圣淘沙旅游景点英译汉翻译为例 = Tourism translation in Singapore and the skopos theory : a case study of English-Chinese translation for Sentosa's tourist attractions
description 旅游业乃新加坡维持国家经济以及国际形象的关键要素,而圣淘沙则为新加坡在最初发展旅游业时的一个重要景点。随着新加坡越来越重视翻译领域,新加坡旅游翻译作为旅游业及翻译的结合愈发值得关注。 本文希望通过搜集圣淘沙网络上以及实体的旅游宣传材料,再以翻译目的论(Skopos Theory)作为理论依据进行分析,来了解圣淘沙旅游翻译的特征。经过分析,本文发现淘沙旅游宣传材料的英译汉翻译所使用的策略灵活多样,翻译有将译文受众群以及文本的性质纳入考量,大致上符合翻译的目的。然而,个别译文中还是出现了汉语语言上的错误,素质人有进步空间。 此研究希望透过对圣淘沙旅游翻译的抽丝剥茧,能够让读者了解新加坡旅游翻译的面貌,启发读者去关心本地翻译的相关课题。 Tourism is a major contributor to Singapore’s economy and global image, with Sentosa being one of the country’s earliest attempts at building the industry. As Singapore places increasing focus on the translation industry, greater attention should be given to Singapore’s tourism translation, as it is a combination of both tourism and translation. This study seeks to understand the traits of tourism translation in Sentosa through the collection and analysis of online and offline English-Chinese Tourism Promotional Materials (ECTPMs) , using the Skopos Theory, as a theoretical basis. Research findings reveals that tourism translation in Sentosa largely fulfils the Skopos of the tourism translation, with the flexible usage of translation techniques, and the consideration of the target audience and the nature of the text as key observations. However, translation errors are still present in some of the texts, proving that there is still room for improvement in terms of the translation quality. This study hopes that a close examination of the tourism translation in Sentosa can provide a glimpse towards understanding Singapore’s tourism translation, and may instill greater interest in the issues pertaining to Singapore’s translation.
author2 Arista Kuo
author_facet Arista Kuo
Teh, Siew Qi
format Final Year Project
author Teh, Siew Qi
author_sort Teh, Siew Qi
title 新加坡旅游翻译与翻译目的论 :以圣淘沙旅游景点英译汉翻译为例 = Tourism translation in Singapore and the skopos theory : a case study of English-Chinese translation for Sentosa's tourist attractions
title_short 新加坡旅游翻译与翻译目的论 :以圣淘沙旅游景点英译汉翻译为例 = Tourism translation in Singapore and the skopos theory : a case study of English-Chinese translation for Sentosa's tourist attractions
title_full 新加坡旅游翻译与翻译目的论 :以圣淘沙旅游景点英译汉翻译为例 = Tourism translation in Singapore and the skopos theory : a case study of English-Chinese translation for Sentosa's tourist attractions
title_fullStr 新加坡旅游翻译与翻译目的论 :以圣淘沙旅游景点英译汉翻译为例 = Tourism translation in Singapore and the skopos theory : a case study of English-Chinese translation for Sentosa's tourist attractions
title_full_unstemmed 新加坡旅游翻译与翻译目的论 :以圣淘沙旅游景点英译汉翻译为例 = Tourism translation in Singapore and the skopos theory : a case study of English-Chinese translation for Sentosa's tourist attractions
title_sort 新加坡旅游翻译与翻译目的论 :以圣淘沙旅游景点英译汉翻译为例 = tourism translation in singapore and the skopos theory : a case study of english-chinese translation for sentosa's tourist attractions
publisher Nanyang Technological University
publishDate 2021
url https://hdl.handle.net/10356/147042
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