The joint effects of imagined contact and similarity with the protagonist of testimonial messages through identification and transportation
Two experiments carried out in Spain and the Netherlands tested the joint effects of imagined contact and similarity with a narrative protagonist on attitudes and behavioral intentions related to stigmatized immigrants. We advance a concept of optimal reception condition: imagining a positive intera...
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Main Authors: | Igartua, Juan-José, Wojcieszak, Magdalena, Kim, Nuri |
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Other Authors: | Wee Kim Wee School of Communication and Information |
Format: | Article |
Language: | English |
Published: |
2021
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Subjects: | |
Online Access: | https://hdl.handle.net/10356/147612 |
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Institution: | Nanyang Technological University |
Language: | English |
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