Effective e-commerce strategies for small online retailers.

After years of strong double-digit growth, online retail sales in the U.S. are showing signs of slowing down. It is imperative that small online retailers understand the best practices of successful e-commerce ventures and get things done right fast because they have limited access to slack resource...

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Bibliographic Details
Main Author: Tan, Patrick Jia Sheng @ Tan Quee Choon.
Other Authors: Ravishankar Sharma
Format: Theses and Dissertations
Language:English
Published: 2010
Subjects:
Online Access:http://hdl.handle.net/10356/41789
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Institution: Nanyang Technological University
Language: English

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