For fit’s sake : an explication of proximal and distal social norms, and personal norms on healthy lifestyle behaviors through the influence of presumed media influence.

This study uses the influence of presumed media influence (IPMI) model as the theoretical framework to examine how social norms, incorporated with a social distance construct (i.e., proximal and distal injunctive norms), and personal norms, are associated with the influence of healthy lifestyle medi...

Full description

Saved in:
Bibliographic Details
Main Authors: Ng, Kaijie., Leong, Grace Shu Hua., Tham, Tiffany Hui Min.
Other Authors: Shirley Ho Soo Yee
Format: Final Year Project
Language:English
Published: 2012
Subjects:
Online Access:http://hdl.handle.net/10356/48922
Tags: Add Tag
No Tags, Be the first to tag this record!
Institution: Nanyang Technological University
Language: English

Similar Items