The indigenization of crisis response strategies in the context of China

• Main Author: Hu, Yang
• Other Authors: Augustine Pang
• Format: Theses and Dissertations
• Language: English
• Published: 2015
• Subjects: DRNTU::Social sciences::Communication
• Online Access: http://hdl.handle.net/10356/65307
• Institution: Nanyang Technological University

By an indigenous approach, the study seeks to explore: 1) the indigenous corporate crisis response strategies in the context of China; 2) the social contextual factors that may contribute to the employment of these strategies. For a clearer understanding of the distinctive features and characteristi...