Analysis of customer satisfaction with traditional, electronic and Internet banking.
The main objective of this research is to analyze the level of customer satisfaction with the three forms of banking, namely Traditional, Electronic and Internet, and to access if the satisfaction of the service attributes can be used to explain the satisfaction of the services.
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Main Authors: | Goh, Flora Pei Yin., Lin, Qing Hua., Ong, Ai Ling. |
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Other Authors: | Chen, Shaoxiang |
Format: | Final Year Project |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/8420 |
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Institution: | Nanyang Technological University |
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