Public communication in the aftermath of an aviation disaster : a comparison of SilkAir, SIA and a foreign airline, Swissair
This research aims to determine whether SIA had improved in the communication aspect of crisis management over SilkAir after the air crashes and their weaknesses when compared to a foreign airline, Swissair.
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Main Authors: | Ang, Yee Ling, Tan, Yu Wei, Teng, Shu Hsia |
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Other Authors: | Ooi, Diana |
Format: | Final Year Project |
Published: |
2008
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Subjects: | |
Online Access: | http://hdl.handle.net/10356/8644 |
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Institution: | Nanyang Technological University |
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