Canon in China's office equipment market.

A study of Canon's office equipment operations in China. An analysis is done on the competition(Hewlett Packard, Epson and the local brands) and restrictions faced by Canon. Finally, recommendations for increasing Canon's market share is provided.

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Bibliographic Details
Main Authors: Foo, Yu Yuan., Tan, Janice., Zhou, Amanda Xindi.
Other Authors: Gupta, Vivek
Format: Final Year Project
Published: 2008
Subjects:
Online Access:http://hdl.handle.net/10356/9734
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Institution: Nanyang Technological University

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