The effects of moving animation on recall, hedonic and utilitarian perceptions, and attitude

10.1109/TEM.2009.2023454

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Main Authors: Lai, Y.-L., Kuan, K.K.Y., Hui, K.-L., Liu, N.
Other Authors: INFORMATION SYSTEMS
Format: Article
Published: 2013
Subjects:
Online Access:http://scholarbank.nus.edu.sg/handle/10635/42385
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Institution: National University of Singapore
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spelling sg-nus-scholar.10635-423852023-10-25T21:47:24Z The effects of moving animation on recall, hedonic and utilitarian perceptions, and attitude Lai, Y.-L. Kuan, K.K.Y. Hui, K.-L. Liu, N. INFORMATION SYSTEMS Attitude Hedonic Moving animation Recall Utilitarian Web design 10.1109/TEM.2009.2023454 IEEE Transactions on Engineering Management 56 3 468-477 IEEMA 2013-07-11T10:07:55Z 2013-07-11T10:07:55Z 2009 Article Lai, Y.-L., Kuan, K.K.Y., Hui, K.-L., Liu, N. (2009). The effects of moving animation on recall, hedonic and utilitarian perceptions, and attitude. IEEE Transactions on Engineering Management 56 (3) : 468-477. ScholarBank@NUS Repository. https://doi.org/10.1109/TEM.2009.2023454 00189391 http://scholarbank.nus.edu.sg/handle/10635/42385 000268281600008 Scopus
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
topic Attitude
Hedonic
Moving animation
Recall
Utilitarian
Web design
spellingShingle Attitude
Hedonic
Moving animation
Recall
Utilitarian
Web design
Lai, Y.-L.
Kuan, K.K.Y.
Hui, K.-L.
Liu, N.
The effects of moving animation on recall, hedonic and utilitarian perceptions, and attitude
description 10.1109/TEM.2009.2023454
author2 INFORMATION SYSTEMS
author_facet INFORMATION SYSTEMS
Lai, Y.-L.
Kuan, K.K.Y.
Hui, K.-L.
Liu, N.
format Article
author Lai, Y.-L.
Kuan, K.K.Y.
Hui, K.-L.
Liu, N.
author_sort Lai, Y.-L.
title The effects of moving animation on recall, hedonic and utilitarian perceptions, and attitude
title_short The effects of moving animation on recall, hedonic and utilitarian perceptions, and attitude
title_full The effects of moving animation on recall, hedonic and utilitarian perceptions, and attitude
title_fullStr The effects of moving animation on recall, hedonic and utilitarian perceptions, and attitude
title_full_unstemmed The effects of moving animation on recall, hedonic and utilitarian perceptions, and attitude
title_sort effects of moving animation on recall, hedonic and utilitarian perceptions, and attitude
publishDate 2013
url http://scholarbank.nus.edu.sg/handle/10635/42385
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