The effects of moving animation on recall, hedonic and utilitarian perceptions, and attitude
10.1109/TEM.2009.2023454
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Main Authors: | Lai, Y.-L., Kuan, K.K.Y., Hui, K.-L., Liu, N. |
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Other Authors: | INFORMATION SYSTEMS |
Format: | Article |
Published: |
2013
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Subjects: | |
Online Access: | http://scholarbank.nus.edu.sg/handle/10635/42385 |
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Institution: | National University of Singapore |
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