Building character: Effects of lay theories of self-control on the selection of products for children

10.1509/jmkr.47.2.240

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Bibliographic Details
Main Authors: Mukhopadhyay, A., Yeung, C.W.M.
Other Authors: MARKETING
Format: Article
Published: 2013
Subjects:
Online Access:http://scholarbank.nus.edu.sg/handle/10635/43855
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Institution: National University of Singapore
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spelling sg-nus-scholar.10635-438552023-10-30T22:59:59Z Building character: Effects of lay theories of self-control on the selection of products for children Mukhopadhyay, A. Yeung, C.W.M. MARKETING Consumer socialization Lay theories Parenting Self-control Social influences 10.1509/jmkr.47.2.240 Journal of Marketing Research 47 2 240-250 2013-10-09T02:47:00Z 2013-10-09T02:47:00Z 2010 Article Mukhopadhyay, A., Yeung, C.W.M. (2010). Building character: Effects of lay theories of self-control on the selection of products for children. Journal of Marketing Research 47 (2) : 240-250. ScholarBank@NUS Repository. https://doi.org/10.1509/jmkr.47.2.240 00222437 http://scholarbank.nus.edu.sg/handle/10635/43855 000275967700004 Scopus
institution National University of Singapore
building NUS Library
continent Asia
country Singapore
Singapore
content_provider NUS Library
collection ScholarBank@NUS
topic Consumer socialization
Lay theories
Parenting
Self-control
Social influences
spellingShingle Consumer socialization
Lay theories
Parenting
Self-control
Social influences
Mukhopadhyay, A.
Yeung, C.W.M.
Building character: Effects of lay theories of self-control on the selection of products for children
description 10.1509/jmkr.47.2.240
author2 MARKETING
author_facet MARKETING
Mukhopadhyay, A.
Yeung, C.W.M.
format Article
author Mukhopadhyay, A.
Yeung, C.W.M.
author_sort Mukhopadhyay, A.
title Building character: Effects of lay theories of self-control on the selection of products for children
title_short Building character: Effects of lay theories of self-control on the selection of products for children
title_full Building character: Effects of lay theories of self-control on the selection of products for children
title_fullStr Building character: Effects of lay theories of self-control on the selection of products for children
title_full_unstemmed Building character: Effects of lay theories of self-control on the selection of products for children
title_sort building character: effects of lay theories of self-control on the selection of products for children
publishDate 2013
url http://scholarbank.nus.edu.sg/handle/10635/43855
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