Spot the difference: Consumer responses towards counterfeits
10.1108/07363760110392967
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Main Authors: | Ang, S.H., Cheng, P.S., Lim, E.A.C., Tambyah, S.K. |
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Other Authors: | MARKETING |
Format: | Article |
Published: |
2013
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Subjects: | |
Online Access: | http://scholarbank.nus.edu.sg/handle/10635/45143 |
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Institution: | National University of Singapore |
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