Innovating coatings at Nipo International

This case study is set in November 2021. It describes how Amanda Khoo, Director of Nipo International (Nipo), had been exploring ways to innovate and expand the company’s core product that was bitumen-based coatings. Khoo had led Nipo to embark on its innovation journey for more than 20 years. In th...

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Bibliographic Details
Main Authors: CRAMA, Pascale, LIM, Chon Phung, KULZER SACILOTTO, Cintia, ANG, Jovina
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2022
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Online Access:https://ink.library.smu.edu.sg/cases_coll_all/396
https://smu.sharepoint.com/sites/admin/CMP/Forms/AllItems.aspx?id=%2Fsites%2Fadmin%2FCMP%2Fcases%2FSMU%2D21%2DBATCH%20%5BPDF%2DPic%5D%2FSMU%2D21%2D0035%20%5BNipo%20International%5D%2FSMU%2D21%2D0035%20%5BNipo%20International%5D%2Epdf&parent=%2Fsites%2Fadmin%2FCMP%2Fcases%2FSMU%2D21%2DBATCH%20%5BPDF%2DPic%5D%2FSMU%2D21%2D0035%20%5BNipo%20International%5D
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Institution: Singapore Management University
Language: English

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