A Dynamic IT Adoption Model for the SOHO Market: PC Generational Decisions with Technological Expectations

A Dynamic IT Adoption Model for the SOHO Market: PC Generational Decisions with Technological Expectations

The small-office/home-office (SOHO) professionals comprise the fastest growing segment in the labor force today. Typically being a one-person business based at home, SOHO owners mostly rely on office information technology to single handedly run their entire operation. Despite the segment's ost...

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Bibliographic Details
Main Authors: KIM, Namwoon, HAN, Jin K., SRIVASTAVA, Rajendra K.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2002
Subjects:
technological expectations
information technology
network externalities
logit modeling
small office
computing needs
Business Administration, Management, and Operations
Marketing
Online Access:https://ink.library.smu.edu.sg/lkcsb_research/2140
https://ink.library.smu.edu.sg/context/lkcsb_research/article/3139/viewcontent/HanSrivastava2002mnscITSOHO_pub.pdf
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Institution: Singapore Management University
Language: English

Internet

https://ink.library.smu.edu.sg/lkcsb_research/2140
https://ink.library.smu.edu.sg/context/lkcsb_research/article/3139/viewcontent/HanSrivastava2002mnscITSOHO_pub.pdf

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