A Dynamic IT Adoption Model for the SOHO Market: PC Generational Decisions with Technological Expectations
The small-office/home-office (SOHO) professionals comprise the fastest growing segment in the labor force today. Typically being a one-person business based at home, SOHO owners mostly rely on office information technology to single handedly run their entire operation. Despite the segment's ost...
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Main Authors: | KIM, Namwoon, HAN, Jin K., SRIVASTAVA, Rajendra K. |
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Format: | text |
Language: | English |
Published: |
Institutional Knowledge at Singapore Management University
2002
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Subjects: | |
Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/2140 https://ink.library.smu.edu.sg/context/lkcsb_research/article/3139/viewcontent/HanSrivastava2002mnscITSOHO_pub.pdf |
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Institution: | Singapore Management University |
Language: | English |
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