Comparison of Some Ai and Statistical Classification Methods for a Marketing Case
Recent progress in data processing technology has made the accumulation and systematic organization of large volumes of data a routine activity. As a result of these developments, there is an increasing need for data-based or data-driven methods of model development. This paper describes data-driven...
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| Main Authors: | , , |
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| Format: | text |
| Language: | English |
| Published: |
Institutional Knowledge at Singapore Management University
1997
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| Subjects: | |
| Online Access: | https://ink.library.smu.edu.sg/lkcsb_research/2311 https://doi.org/10.1016/s0377-2217(97)00122-7 |
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| Institution: | Singapore Management University |
| Language: | English |