Building a Successful Brand: The Story of Eu Yan San

Saved in:

Bibliographic Details
Main Authors:	CHONG, Jessica, SMIT, Willem, MENKHOFF, Thomas, CLAYMAN, Christopher, EU, Richard
Format:	text
Language:	English
Published:	Institutional Knowledge at Singapore Management University 2014
Subjects:	Asian Studies Business Marketing Organizational Behavior and Theory
Online Access:	https://ink.library.smu.edu.sg/lkcsb_research/3563 https://search.library.smu.edu.sg/primo-explore/fulldisplay?docid=SMU_ALMA2136422650002601&context=L&vid=SMU_NUI&search_scope=BooksandVideos&tab=booksandvideos&lang=en_US
Tags:	Add Tag No Tags, Be the first to tag this record!
Institution:	Singapore Management University
Language:	English

Be the first to leave a comment!

Similar Items