5 ways to boost your business through influencer marketing

Covid-19 pandemic’s economic impact put pressure on marketing budgets. Brands are more careful when deciding how they spend the funds on digital marketing, including influencer strategy. The blog offers tips on how to tap on influencers to create brand awareness and generate business leads and conve...

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Main Author:	LUI, Patricia
Format:	text
Language:	English
Published:	Institutional Knowledge at Singapore Management University 2020
Subjects:	Covid-19 influencer marketing influencers tracking metrics marketing Marketing Social Media
Online Access:	https://ink.library.smu.edu.sg/lkcsb_research/6785 https://ink.library.smu.edu.sg/context/lkcsb_research/article/7784/viewcontent/Influencer_SMUBlog_av.pdf
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Institution:	Singapore Management University
Language:	English

id	sg-smu-ink.lkcsb_research-7784
record_format	dspace
spelling	sg-smu-ink.lkcsb_research-77842021-10-01T04:52:58Z 5 ways to boost your business through influencer marketing LUI, Patricia Covid-19 pandemic’s economic impact put pressure on marketing budgets. Brands are more careful when deciding how they spend the funds on digital marketing, including influencer strategy. The blog offers tips on how to tap on influencers to create brand awareness and generate business leads and conversions. 2020-11-01T07:00:00Z text application/pdf https://ink.library.smu.edu.sg/lkcsb_research/6785 https://ink.library.smu.edu.sg/context/lkcsb_research/article/7784/viewcontent/Influencer_SMUBlog_av.pdf http://creativecommons.org/licenses/by-nc-nd/4.0/ Research Collection Lee Kong Chian School Of Business eng Institutional Knowledge at Singapore Management University Covid-19 influencer marketing influencers tracking metrics marketing Marketing Social Media
institution	Singapore Management University
building	SMU Libraries
continent	Asia
country	Singapore Singapore
content_provider	SMU Libraries
collection	InK@SMU
language	English
topic	Covid-19 influencer marketing influencers tracking metrics marketing Marketing Social Media
spellingShingle	Covid-19 influencer marketing influencers tracking metrics marketing Marketing Social Media LUI, Patricia 5 ways to boost your business through influencer marketing
description	Covid-19 pandemic’s economic impact put pressure on marketing budgets. Brands are more careful when deciding how they spend the funds on digital marketing, including influencer strategy. The blog offers tips on how to tap on influencers to create brand awareness and generate business leads and conversions.
format	text
author	LUI, Patricia
author_facet	LUI, Patricia
author_sort	LUI, Patricia
title	5 ways to boost your business through influencer marketing
title_short	5 ways to boost your business through influencer marketing
title_full	5 ways to boost your business through influencer marketing
title_fullStr	5 ways to boost your business through influencer marketing
title_full_unstemmed	5 ways to boost your business through influencer marketing
title_sort	5 ways to boost your business through influencer marketing
publisher	Institutional Knowledge at Singapore Management University
publishDate	2020
url	https://ink.library.smu.edu.sg/lkcsb_research/6785 https://ink.library.smu.edu.sg/context/lkcsb_research/article/7784/viewcontent/Influencer_SMUBlog_av.pdf
_version_	1770575796449050624

5 ways to boost your business through influencer marketing

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