Global private-label convergence: Fact or fiction?

Global private-label convergence: Fact or fiction?

This study considers a set of 67 countries to study whether PLs sharesconverge globally and if so to what long-run level PL shares in 60 product categoriesare expected to converge. The authors draw upon the economic convergenceliterature to establish an empirical specification that measures long-run...

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Main Authors: GIELENS, Katrijn, DEKIMPE, Marnik, MUKHERJEE, Anirban, TULI, Kapil R.
Format: text
Language:English
Published: Institutional Knowledge at Singapore Management University 2016
Subjects:
Private labels
Convergence models
International marketing
Marketing
Online Access:https://ink.library.smu.edu.sg/lkcsb_research_all/4
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1009&context=lkcsb_research_all
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spelling sg-smu-ink.lkcsb_research_all-10092018-03-06T07:57:49Z Global private-label convergence: Fact or fiction? GIELENS, Katrijn DEKIMPE, Marnik MUKHERJEE, Anirban TULI, Kapil R. This study considers a set of 67 countries to study whether PLs sharesconverge globally and if so to what long-run level PL shares in 60 product categoriesare expected to converge. The authors draw upon the economic convergenceliterature to establish an empirical specification that measures long-run PL sharedifferentials relative to a stabilized reference country. As such, they use the notionof β-convergence, taking place when countries with an initially lower PL level growfaster than countries already closer to a common steady state. 2016-01-01T08:00:00Z text application/pdf https://ink.library.smu.edu.sg/lkcsb_research_all/4 https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1009&context=lkcsb_research_all http://creativecommons.org/licenses/by-nc-nd/4.0/ Research Collection Lee Kong Chian School of Business eng Institutional Knowledge at Singapore Management University Private labels Convergence models International marketing Marketing
institution Singapore Management University
building SMU Libraries
country Singapore
collection InK@SMU
language English
topic Private labels
Convergence models
International marketing
Marketing
spellingShingle Private labels
Convergence models
International marketing
Marketing
GIELENS, Katrijn
DEKIMPE, Marnik
MUKHERJEE, Anirban
TULI, Kapil R.
Global private-label convergence: Fact or fiction?
description This study considers a set of 67 countries to study whether PLs sharesconverge globally and if so to what long-run level PL shares in 60 product categoriesare expected to converge. The authors draw upon the economic convergenceliterature to establish an empirical specification that measures long-run PL sharedifferentials relative to a stabilized reference country. As such, they use the notionof β-convergence, taking place when countries with an initially lower PL level growfaster than countries already closer to a common steady state.
format text
author GIELENS, Katrijn
DEKIMPE, Marnik
MUKHERJEE, Anirban
TULI, Kapil R.
author_facet GIELENS, Katrijn
DEKIMPE, Marnik
MUKHERJEE, Anirban
TULI, Kapil R.
author_sort GIELENS, Katrijn
title Global private-label convergence: Fact or fiction?
title_short Global private-label convergence: Fact or fiction?
title_full Global private-label convergence: Fact or fiction?
title_fullStr Global private-label convergence: Fact or fiction?
title_full_unstemmed Global private-label convergence: Fact or fiction?
title_sort global private-label convergence: fact or fiction?
publisher Institutional Knowledge at Singapore Management University
publishDate 2016
url https://ink.library.smu.edu.sg/lkcsb_research_all/4
https://ink.library.smu.edu.sg/cgi/viewcontent.cgi?article=1009&context=lkcsb_research_all
_version_ 1681132666522435584

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